Podcasting

Building Your Brand Through Podcasting

Date: November 6th, 2024

Time: 12:00pm Eastern

Location: Virtual

Description:

If you have a lot of expertise to share but just need the right platform for doing so, podcasting is one of the best options. And here’s the thing — getting started is so much easier than you think!

In this Lunch & Learn, podcasting experts will give the lowdown on how to start a podcast, with everything from coming up with the name to finding guests and recording to promoting new episodes and beyond.

About Our Speakers

Chris Wong is a certified executive coach who brings a wealth of experience and expertise to the world of leadership and learning and development. As a licensed therapist and leadership development professional, Chris has created multiple leadership and career development initiatives, fostering a strong leadership pipeline in nonprofit organizations.

His work includes helping leaders navigate difficult conversations, resolve conflicts, create high performing cultures, enhance productivity, and cultivate an inclusive and equitable work environment. Chris’ expertise spans diverse areas, including leadership development, strategic planning, leading change, and diversity, equity, and inclusion.

Kim Douglas is a realtor for Coldwell Banker Realty, known for her tenacity, market knowledge and ties to the community. She belongs to the Greater Boston Board of Realtors and the Massachusetts Association of Realtors and served as a director on the local board. A member of the LGBTQ community, she is instrumental in Coldwell Banker’s involvement in the Boston Pride Parade and volunteers for various Charlestown events including Friends of City Square Park and the Training Field. Kim is the host of the podcast called “Bold Like Her,” highlighting women from around Boston. When not working, she enjoys working out and spending time with Frankie, her 4-year-old French Bulldog.

Andrew Cassidy comes to the Massachusetts Business Network with more than 15 years of digital marketing and communications experience. Andrew is currently the Senior Director of Digital Strategy and Engagement for the Massachusetts Bay Transportation Authority, where he plans, directs, and administers the MBTA’s digital presence and hosts the podcast Spilling the T. Prior to his position at the T, Andrew was Director of Outreach for Emerson College in Massachusetts, recognized as the nation’s premier institution of higher learning devoted to communication and the arts, and the Director of Social Media at Miami Dade College in Florida, the nation’s largest and most diverse institution of higher education. Andrew is the president and founder of Cassidy Consulting – a Boston-based marketing, PR, and communication consulting company. Using experience garnered from across his distinct career, Andrew has helped catapult brands and engage whole new elements of their communities.

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