Description:

Although increasing your website traffic may seem great, it isn’t exactly great if it’s not reaching the right people. How do you hone in on your marketing so that you’re not casting so wide of a net?

Local SEO is the answer.

In this Lunch & Learn, SEO professionals will share how you can leverage local SEO on your business’ website to attract the right customers and build a solid lead base.

About Our Speakers

Jessica Ponyrko is the owner of Anchor Watch Marketing, which she started after getting burnt out from years of working in corporate as a sales training specialist and brand launch manager and realizing she could take those same skills and use them to help small business owners in her own community. Jess and her team specialize in brand strategy, website design, and management and consulting, helping her clients to not only create memorable brands and spectacular websites, but to find a balance of their own.

Dale Shadbegian is the CEO of Cape & Plymouth Business Media, the region’s only business-focused media and marketing consulting company. Dale is a 25+ year Marketing Veteran and SEO Specialist with a B.S. in Information Systems from Fitchburg State College. He has dedicated his career to helping businesses grow with digital marketing.